Paid search

Google Ads Management That Drives Leads, Not Just Impressions

Most agencies run your Google Ads and email you a monthly PDF. We run your ads inside a live Ads Command Center that pulls Google Ads, Meta, and TikTok into one dashboard — per-campaign metrics, automated alerts, and a plain-English optimization log every week. We manage active Google Ads spend for multi-location service brands across the Northeast right now. The management fee is 9/mo. Your ad spend is billed directly by Google — no markup, no percentage.

$499/mo Campaigns live in 5–7 days
Live Google Ads campaign management dashboard on dark-themed control room monitors
9/moFlat management fee — no % of spend, no markup
5–7 daysKickoff to live campaigns
10 statesLive multi-location franchise sites in our fleet
1,700+Ranked URLs we manage alongside your paid campaigns

What's Included at 9/mo

One flat fee covers everything below. Your ad spend is billed separately, directly by Google to your own account. We never touch your spend ceiling.

  • Campaign Build and Full Setup

    Search, Performance Max, Shopping, Demand Gen, and YouTube — we build the account structure, write ad copy, configure bidding strategy, set geo targets, and establish the negative keyword foundation before anything goes live.

  • Conversion Tracking

    We install and verify conversion actions — phone calls, form fills, quote requests — before the first dollar of spend runs. You see cost-per-lead, not cost-per-click.

  • Negative-Keyword Hygiene

    Weekly search-term audits to stop wasted spend. We pull every query your ads matched, cut the irrelevant ones, and build negative keyword lists that compound over time.

  • Geo-Targeting for Multi-Location Brands

    Radius targeting, location bid adjustments, and per-location ad scheduling for brands operating across multiple Northeast metros. We run this across 10 states today.

  • Landing-Page Alignment Review

    We flag mismatches between your ads and landing pages — because bad landing pages kill Quality Scores and conversion rates regardless of how well the campaign is built. We tell you what to fix and fix it if we own the site.

  • Weekly Optimization and Reporting

    Every week: bid review, Quality Score audit, search-term sweep, budget pacing check, and a written log of what changed and why. No black box. No jargon PDFs.

Why HLDHub — Not a Traditional Ads Agency

We are operators first. The team that manages your Google Ads also built and maintains 10 live franchise websites with 1,700+ ranked URLs. We know how search intent, landing pages, ad copy, and Core Web Vitals interact — not in a deck, but in production.

  • Ads Command Center — Everything in One Place

    Your Google Ads campaigns live inside our live multi-channel dashboard alongside Meta and TikTok. One view, per-campaign metrics, WhatsApp conversation tracking, cost-per-lead, and automated alerts when performance deviates. No juggling three portals.

  • We Own the Full Stack

    The same team that writes your ads built your site, controls your landing pages, and tuned your Core Web Vitals. There is no handoff gap between the media buyer and the developer. When the landing page needs to change, it changes.

  • Flat Fee — No Percentage-of-Spend Conflict

    We charge 9/mo regardless of how much you spend. We do not earn more when you spend more. That removes the single biggest structural conflict of interest in paid media management.

  • Autonomy Ladder — You Control the Ceiling

    Every recommendation inside the Ads Command Center is tagged: what we execute automatically versus what we flag for your approval before acting. You set the threshold. Nothing surprises you.

  • Northeast Multi-Location Experience

    We run geo-targeted campaigns for service brands across NJ, MA, CT, NH, NY, PA, RI, ME, DE, and FL. We understand how local service demand shifts city to city and how to structure campaigns that scale across a territory — not just a single market.

Google Ads campaign funnel architecture with cyan and amber data flows on dark navy background
Google Ads campaign funnel architecture with cyan and amber data flows on dark navy background

From Kickoff to Live Campaigns in 5–7 Days

No discovery calls that drag for weeks. We audit, build, and launch on a tight timeline — then optimize on a weekly cadence from there.

  1. Account Audit or Clean Build

    We review your existing Google Ads account — or build a clean one from scratch. Wasted spend, structural problems, and Quality Score issues are documented in writing before we touch a single budget setting.

  2. Conversion Tracking First

    We configure call tracking, form-fill events, and GA4 goal imports. We do not launch campaigns without knowing precisely what counts as a conversion. This step is non-negotiable.

  3. Campaign Build

    Ad copy, keyword lists, negative keyword foundation, audience signals for Performance Max, bidding strategy, geo targets, and ad scheduling — built to your service area, seasonality, and conversion goals.

  4. Launch and First-Week Review

    Campaigns go live. Within the first 7 days we pull the initial search-term report, make the first negative keyword additions, and flag any early anomalies in spend pacing or conversion data.

  5. Weekly Optimization Cadence

    Every week: bid review, Quality Score check, search-term sweep, budget pacing, and a written optimization log. Each month: a strategic review with forward recommendations for the next spend period.

FAQ

What clients ask about Google Ads Management

No. 9/mo is the management fee only. Your ad spend is billed directly by Google to your own Google Ads account. We never have the ability to withdraw your budget. You set the monthly spend cap in your account and Google charges your card directly. We charge you 9/mo for the strategy, build, and weekly optimization work.

Google Search, Performance Max, Shopping, Demand Gen, and YouTube. We recommend the right mix based on your category, budget, and conversion goals. Not every account needs all five. We start where the ROI is clearest and expand from there.

No. We can create one for you or take manager access on an existing account. If you have history in an existing account, we audit it first and document what we find before making any changes. You keep ownership of the account throughout — it is your account, not ours.

Failed Google Ads campaigns almost always share the same root causes: conversion tracking was missing so no one knew what was working; landing pages did not match ad intent; there was no negative keyword discipline so budget funded irrelevant queries; and the agency was on a percentage-of-spend model so they had no incentive to cut waste. We audit for all four before launch and fix them before a campaign goes live.

Yes — this is our primary use case. We run geo-targeted campaigns for service brands across 10 Northeast states right now. Radius targeting, per-location bid adjustments, and location-aware ad scheduling are standard in our account structure, not add-ons.

You receive a written optimization log every week — what we reviewed, what we changed, and why. It is not a metrics screenshot. It is a plain-English record of decisions made. You can also see your campaign data live in the Ads Command Center dashboard at any time.

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